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Plot 7851,Gaborone, Maruapula, Botswana
Plot 7851,Gaborone, Maruapula, Botswana
Mopipi International is a non-governmental organization whose mandate is to develop Social Marketing interventions in which public health services and brands are developed, marketed with promotional campaigns, and made accessible, affordable and acceptable to the beneficiaries through collaboration with primary target audiences, their immediate families, peers and the community.
Mopipi International is running a campaign dubbed “Safe-Ride” and is supported by government of Botswana through NAHPA .to resuscitate social marketing component of condom programming.
The “Safe Ride” going by the tagline” Our ride is always safe” was brought about by the realization that condom use has gone down and is meant to resuscitate social marketing component of condom programming.
The campaigns’ primary objective is to promote correct and consistent condom use, increase demand and maintain use in condoms.; to ensure that everyone is informed about the importance of condoms, equipped with skills on condom use, and has access to their preferred and affordable condoms. The Campaign seeks to improve on condom access, affordability and acceptability through robust marketing and public campaigns using the following medium of distribution.
Any one can benefit from the campaign; however, the campaign mainly targets young women and men.One can access condom education and free condoms at any of our sites.
